Digital Marketing Executive
£28,000 - £35,000, blended home and office working
Are you an experienced digital marketeer looking for a step up and a pathway to a management role? If so this could be just the opportunity for you.
GoHire is an easy-to-use online recruitment software that helps companies to manage jobs, candidates, interviews and hiring campaigns - all in one place. Since 2016, our mission has been to make hiring staff simple, more productive, and affordable while ensuring companies discover the perfect candidates for their roles.
We work to solve the most significant problems companies face when hiring staff. Motivated by helping our clients succeed in business, to accelerate their growth, and make everything hiring related run as smoothly as possible. If we can free up their time, allowing them to do what they're best at - we’re happy.
GoHire are launching into an exciting period of growth and are looking for an individual to oversee and develop our digital marketing strategy. Our service offering requires a mix of consultative and transactional sales and this role will be focussed on the growth of new sales, as well as retention and product utilisation gains for existing customers.
This is a chance to make a real difference to our marketing performance and for you to develop your experience and seniority very quickly. We are looking for a results orientated individual who has a strong sense of creativity and innovation. You will be a strong communicator who can confidently liaise with both internal and external stakeholders. As a growing, fast-paced business this role is key in driving our future success.
The Role:
- Deliver and report on multi-channel marketing campaigns (SEO, social media, email marketing, web content) to achieve business objectives
- Analyse marketing channels, proposing actions for improvement
- Develop SEO strategy to improve search engine rankings for the company
- Review ‘paid for’ campaigns and make recommendations on relevance and ROI
- Plan, create and co-ordinate the company’s social media channel content
- Plan and write content that focuses on attraction, conversion and retention of our audience – including research, copywriting, obtaining quotes and conducting interviews
- Develop email marketing plan and execute marketing campaigns
- Build relationships with the sales and customer success team and work together to drive business growth
- Design work including creating marketing collateral, social media assets, infographics, newsletters and use of video creation software
- Monitor Google Analytics to measure success and find areas of improvement
- Support the planning and maintenance of company websites, with the latest news and insights ensuring content remains fresh
- Supporting the continuous evolvement of the sales and marketing processes to increase lead volume
If this sounds like the role for you, please hit the apply button and fill out your details with a CV.
We look forward to hearing from you!